For B2B Sales Leaders with 10+ Reps
Your pipeline says $15M. How much of it is real?
Close dates sitting in the past. Deals that haven’t moved in weeks still counted in coverage. Reps who say “it’s going well” and managers who don’t have the data to push back. By week 10, the commit number is different than week 4 and nobody can point to exactly when it changed.
No pitch. No deck. No demo. Just a focused look at which deals are real and which aren’t.
The forecast isn't wrong because your team is bad at forecasting.
It's wrong because the system underneath it was never built to give you an accurate answer.
The CRM runs on what reps type in.
Every deal stage, every close date, every probability is a judgment call made by the person closest to the deal and furthest from objectivity. The forecast inherits all of that.
Selling and documenting compete for the same hours.
Reps spend most of their time on calls, follow-ups, and proposals. CRM updates happen in batches, days after the conversation. By the time the data is in the system, it’s already stale.
Stages track what the seller did, not what the buyer confirmed.
A rep books a demo and moves the deal forward. But the buyer hasn’t confirmed budget, timeline, or decision process. The pipeline shows progress that the buyer doesn’t know about.
That’s how a team with 3.5x pipeline coverage still misses the quarter.
What Good Looks Like Is Not Complicated
The same story in the CRM, in the pipeline meeting, and at quarter-end.
One session. Your pipeline data. A clear read on what's real and what isn't.
Takes less time than one pipeline review. Tells you more than the last four combined.
30 minutes. Bring your pipeline data.
We do the analysis.
Some teams use the Forecast Risk Review to fix things on their own. They walk away knowing which deals are real, where the pipeline is stale, and what to clean up first. That's a fine outcome.
If the review surfaces something deeper in how your pipeline stages, CRM setup, or reporting logic are working, the next step is a two-week Pipeline and Forecast Accuracy Audit. We go into your system, talk to the people using it, and come back with a short report that tells you exactly what's out of sync and what to fix in what order.
The audit starts at $3,500. You get the report whether or not we work together after that.
This review is built for teams using Dynamics 365, Salesforce, or a mix of systems where the CRM and the forecast are no longer telling the same story.
We look at the patterns underneath the number: stale close dates, stage movement that doesn't match buyer signals, deals sitting untouched, commit deals with weak evidence, and the gap between what's in the CRM and what's being said in the meeting.
Helpful but optional: your current forecast, a pipeline snapshot, and one or two recent deals that slipped or surprised you.
See which deals are holding up the forecast and which ones aren't. 30 minutes. Your data. A practical recommendation at the end.
Book a Forecast Risk Review30 minutes. No commitment past the call. You'll know where your forecast stands before the conversation is over.